The 2020 pandemic changed how everything works in this world. People needed to wear personal protective gear like face masks and face shields. Some individuals, especially healthcare workers, need to wear gloves, goggles, and gowns or coveralls to protect themselves from catching the virus. Every person, organisation, and industry in the world is affected by its devastating impact. Every schedule, plan, and ambition got postponed or cancelled—including the objectives of numerous business owners statewide. Thankfully, the best website design company in Singapore is ready and able to extend a helping hand to enterprises that went through the damaging effects of COVID-19.
Having an effective website design is an integral part of having a successful business, especially after the pandemic hit the world. Even if your organisation is not in the ecommerce industry, having an online space where your audience can visit can help your enterprise thrive. If you are a doctor, your patients can check the illnesses and treatments you specialise in through your website before scheduling a check-up with you. Wedding planners can also showcase their talent and knowledge about marriage ceremonies by featuring their past projects through a portfolio-like website. No matter which form of trade you are in, having a beautifully-designed and smooth-sailing site can help you achieve your goals for your business, your team, and yourself.
But before you build yourself a website or get an expert to help you establish one through website design services, you must first understand everything that makes a group of pages reactive. Learning these elements will help you know whether your finished website can effectively navigate your customers to the product or service they need. Scroll through to know the four vital factors that make a web design responsive:
White Space And Padding
White space and padding are design elements often overlooked by rookie developers when creating a web design. White space is the blank area between the features of your website. Despite its name, white space does not need to be white—it could be in different colours, patterns, or textures. On the other hand, padding is the space between your content and the border around it. There is no prescribed white space or padding size—they could be adjusted to your heart’s desire, as long as it helps the eyes of your audience “breathe” whenever they visit your site.
Fluid Grids
Fluid grids are one of the most vital elements that help a website design be responsive. It is a design layout that enables the owner or creator of the website to create various visual arrangements that adjust on the platform where the pages are displayed. The columns, or the area where the content is, can expand or shrink to conform to the space where your audience views it.
<img src=”https://i.ibb.co/Tgs1Zqx/An-image-of-a-website-displayed-on-a-phone.png” alt=”An-image-of-a-website-displayed-on-a-phone” border=”0″ />
Adaptability
The developer you got from a website design services provider should make your website accessible to every platform. They must remember that your audience will be using phones, tablets, and computers to reach your site. Your customers could also open your pages through built-in browsers in social media channels. Since your visitors will come from virtually everywhere, your developer must create a site reachable from various devices and mediums.
Perceptive Navigation
Navigating your website should not be rocky and bumpy. Whenever your customers scroll through your site, its contents should not jump from one topic to another. The products featured on your ecommerce website design should be correctly categorised to avoid confusion. Disorganised items can make your customers get frustrated, making them leave your brand for good.
Image Optimisation
No website will ever be complete without images. While some developers do not pay attention to the size of photos they attach to a page, the best website design company in Singapore has a dedicated process of minimising the file size of the pictures they use to create an enticing website. Image optimisation is crucial in building a website since it affects how long your audience will wait for your pages to load. The longer the wait, the sooner they will exit your site.
Architecture
While focusing on the details of your website design is vital, seeing how your site looks as a whole is equally important. The facade or front page of your website must be visually enticing. It should invite visitors to learn more about your brand by navigating through the site. Its web pages should also be aesthetically-pleasing. You will not want your customers to leave your site after seeing that you only paid attention to making the home page look pretty.
Content Enhancement
A visually-enticing website is nothing without attention-grabbing content. Aside from creating a site that appeals to your audience, the quality of your content should be top-notch. Your images should not be pixelated, and there should be no spelling or grammar errors throughout your pages. Every word, character, and picture on your web design should be nothing short of perfect since it will reflect your brand and the products and services you offer.
Branding
The image of your brand should be evident throughout the site. Visual elements that point to your organisation should be present in every nook and cranny of your website design, which will help your customers remember who you are and what you do. Without branding, your audience could easily forget where they are and what goods they can get from you.
Consistency
The best website design company in Singapore should ensure that your customers will know that they are still on your website despite browsing different pages in it. They should not feel like they are in a new world every time they visit a link, an image, or other clickable elements on your website.
Call-To-Actions
Your visitors will not be motivated to purchase your product or avail of your services without an enticing call to action. These web design elements are usually buttons that bring your customers where you want them to go. If you want them to check out your latest collection of products, your site should have a button to take them there.
Start building a responsive website design today with Efusion! Visit their website below to learn more about their visually-appealing layouts.
